by Erika Randolph T'14, Center for Business & Society MBA Fellow
This summer I’m working in a brand management role at a consumer packaged goods (CPG) firm in Vermont. I’m entirely new to marketing, and a ten-week internship forces a steep learning curve. I’ve frequently called upon my Tuck-honed skills of jumping-in, taking the reins and getting it done.
One of the great things about living in Vermont this summer, so close to Tuck’s home in Hanover, New Hampshire, is being able to participate in a time honored Dartmouth Hitchcock summer tradition – the Prouty!
As a first year arriving in Hanover in August last year, I looked forward to the Center for Business & Society’s community outreach day during orientation as an early opportunity to exercise consulting skills and see how my study group would jive as a team. Each study group was assigned to work with a local non-profit organization for a half-day to help address a business challenge, and my group was partnered with the Norris Cotton Cancer Center (NCCC) at Dartmouth Hitchcock. Tasked with drawing upon our diverse backgrounds to help NCCC understand some of the analytics behind the website for the Prouty, their banner fundraising event, we learned about the annual event that draws visitors from around the world to Hanover each July to ride, row, walk or golf. Over 32 years, the event has raised almost $20 million for cancer research and attracts thousands of visitors to honor those affected by the disease.
This year the event took place on July 12-13. I cycled 77 miles through the rolling hills of New Hampshire and Vermont with my husband Douwe Wieberdink (TP ’14) and our friend Luke Michener (TP ’14). Having proudly donned my Tuck cycling shorts, my too-soon-to-be-true MBA alma mater was a giveaway on the field and I had the surprise of meeting an incoming T ’15 and riding with Dartmouth students, professors and friends - not to mention the many other Tuck partners, faculty and staff that participated in other cycling and walking events that day.
11 months after arriving in Hanover for orientation, riding the Prouty was a tangible marker of my first year and a great opportunity to reflect on my decision to attend Tuck. Through the Center for Business & Society, Tuck’s commitment to being a sustaining member of the regional community is apparent, as is its focus on instilling its students with the tools and mindset to do the same throughout their careers. At my internship, I see opportunities to apply the Tuck CB&S lens every day through business decisions, interactions with our supply chain and relationships with stakeholders in and outside of the workplace. I’m looking forward to returning as a Center Fellow in the fall to carry this experience forward to the T’15 class!
To learn more about the Prouty, please visit: http://www.theprouty.org
To learn more about the Norris Cotton Cancer Center, please visit: http://cancer.dartmouth.edu/
Photo (L-R): Luke Michener (TP ’14), Douwe Wieberdink (TP ’14), Erika Randolph (T ’14) at our 7 AM Prouty start.